Toys ‘R’ Us is returning to the main streets of the UK ‘in a matter of months’

Toys ‘R’ Us is set to return to the main streets of the UK this year (Photo: Getty Images)

Toys ‘R’ Us is set to return to the UK’s main streets this year, four years after closing all of its stores.

The toy chain went into administration in 2018 after failing to attract a buyer, resulting in the loss of thousands of jobs.

But last year, the company’s Australian arm signed a licensing agreement to bring its “digital and physical retail” back to the UK.

When will Toys ‘R’ Us return to the UK?

Toys ‘R’ Us is set to return to the UK “in the next few months” but no official date has been confirmed.

However, the company has now ramped up recruitment and is hiring a new UK team ready for a relaunch.

The toy chain hired senior buyer James Ford, who helped build Debenhams’ toy arm, for Toys ‘R’ Us’ core business, and Kathy Ellis, who had previously worked for both Toys ‘R’ Us and Mothercare, and buyer Argos toys. Lukasz Jasinski joined the Babies ‘R’ team from USA and UK.

Toys ‘R’ Us Australia chief executive Louis Mittoni, who is leading the UK launch, said: “I am thrilled to welcome over 100 years of retail experience to our new team, who will lead the relaunch of our iconic brand. UK market in the next few months.

“We have an amazing toy and baby buying team, I think they are the best in the country.

“Now that this team is in place, we’re jumping into action and reaching out to the supply base to see who we can team up with on this amazing journey.”

Why did Toys ‘R’ Us collapse?

Toys ‘R’ Us was launched in the UK in 1985, becoming “the world’s first toy supermarket”, and at its peak had 1,500 stores worldwide.

The American parent company filed for bankruptcy in 2017 after debts topped £3.5bn.

A year later, the retailer collapsed and closed all of its 100 UK branches, resulting in thousands of layoffs.

However, last year owner WHP Global signed a deal with Toys ‘R’ Us Australia to spearhead the brand’s resurgence in the UK.

WHP Global previously acquired a majority stake in Tru Kids, the parent company of the Toys ‘R’ Us and Babies ‘R’ Us brands.

In addition to opening stores in the UK, the chain also plans to launch a new online store later this year.

At the moment the site is landing pagebut buyers can subscribe to the mailing list and play the free web game while waiting for the site to launch.

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